Contact:
Celeste Niebergall
cniebergall@mac.com



lucy activewear Releases New X-Training Pant Designed For Ultimate Versatility


PORTLAND, Ore. – August 4, 2010 – lucy activewear, a fashion-forward performance apparel company for women, is releasing its newest pant style this week: the X-Training Pant. Arriving in a wide range of sizes and lengths, the X-Training pant offers the perfect fit and functionality for any type of cross training.

Recognizing that women participate in a variety of training activities when they hit the gym, the lucy® brand designed a versatile pant to meet a wide range of performance needs. The lucy® design team incorporated features from several top lucy styles to create the new X-Training pant. A blend of the popular lucy Power Cardio Pant and lucy Power Pant, it features a full pant leg and wide waistband with a curved back yoke for comfort and style.

Made with lucy powermax™, the X-Training Pant offers maximum compression, moisture management and four-way stretch. To add to its performance the pant features a coolmax® gusset, anti-chafe flat-locked seams, and a hidden key pocket in the waistband. The X-Training pant arrives in three colors: lucy black ($88), black with emerald green ($88) and a reversible black/midnight combination ($98).

The X-Training Pant launches this week as part of the lucy® Fall Training Collection. This new collection includes a variety of colorful new performance jackets, hoodies and layering tops designed to keep women training in comfort and style as they head back to the gym this Fall.

About lucy

lucy activewear designs and sells fashion forward performance apparel for athletic women. Over the past ten years, the lucy® brand has grown from lucy.com, an online-only retailer, to a national bricks-and-mortar chain operating 65 stores. In August of 2007, VF Corporation, a global leader in lifestyle branded apparel, completed its acquisition of lucy activewear, Inc. As a result, lucy® is now a wholly owned subsidiary of VF Corporation.

About VF

VF Corporation is a global leader in branded lifestyle apparel with more than 30 brands, including Wrangler®, The North Face®, Lee®, Vans®, Nautica®, 7 For All Mankind®, Eagle Creek®, Eastpak®, Ella Moss®, JanSport®, lucy®, John Varvatos®, Kipling®, Majestic®, Napapijri®, Red Kap®, Reef®, Riders® and Splendid®. VF Corporation's press releases, annual report and other information can be accessed through the Company's home page, www.vfc.com.